The High-Frequency Way

Privacy Policy

Last Updated: May 2026

The High-Frequency Way ("we," "us," or "our") is committed to protecting your privacy. This policy explains how we handle your data in accordance with the UK GDPR and the Data Protection Act 2018.

1. The Data We Collect

We collect and process the following information:

  • Your name and email address provided when you take our quiz or purchase a product.
  • Automatically collected information including your IP address, browser type, and operating system. This is used for website security and to ensure our content displays correctly.
  • Information about how you use our website, pages visited, and links clicked.

Note: If you post on our public message boards, please be aware that this information is public and can be collected by others. We are not responsible for the use of data you choose to disclose publicly.

2. How We Use Your Data

We use your information for the following purposes:

  • To provide your quiz results and any products or services you purchase.
  • To send follow-up emails regarding your quiz or purchases to ensure you have received the value you requested.
  • To send occasional news on new or updated products or forthcoming events, provided you have given explicit consent via our opt-in checkbox.
  • To analyse website statistics and improve our offerings.

3. Third-Party Processors & Links

We do not sell your data. However, we use trusted third-party services to run our business:

  • Your name and email are stored in ActiveCampaign for the purpose of sending you our digital content and updates.
  • All financial transactions are processed by Stripe. We do not collect or store your credit card or bank details; Stripe handles this securely and is PCI-compliant.

Note: Our website may contain links to other sites. We are not responsible for their privacy practices and encourage you to read their statements.

4. Data Retention & Hygiene

We don't want to clutter your inbox or our servers. We will only keep your information if you're actively engaging with our emails and products.

If you do not actively engage with our emails or products for 12 months, your data will be automatically deleted from our active marketing records.

You may request that we delete your data at any time by contacting us.

5. Your Legal Rights

Under UK law, you have the right to:

  • Request a copy of your data or ask us to update incorrect information.
  • Object to our processing of your data.
  • Unsubscribe instantly via the link in any of our emails.
  • Complain to the Information Commissioner's Office (ICO) if you feel your data is being mishandled.

6. Cookies

We use cookies to personalize your experience. You can manage these via your browser settings; however, disabling them may affect website functionality.

7. Changes to this Policy

We may update this policy occasionally to reflect changes in our services or UK law. Significant changes will be communicated via our website or email.

8. Contact Us

To update your information or exercise your rights, please contact us at:

ivana@thehighfrequencyway.com

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